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BrandLe Grand Bazar
ProjectBrand Identity
Stacked white rectangular blocks featuring serif typography against a solid grey background

Le Grand Bazar Brand Identity 2020

Associated creatives

Campbell Hay
Campbell HayGraphic Design
Wai Ming Ng
Wai Ming NgPhotography

Tags

brand identitytypographywhite blocksserif typographygraphic design

Description

This clean product and graphic design shot showcases the brand identity for Le Grand Bazar, photographed by Wai Ming Ng with graphic design by Campbell Hay. The composition features two stacked white rectangular panels against a neutral grey background. Crisp serif typography printed on each block displays the company address in Cannes, France. The minimalist studio lighting and precise framing highlight the clean lines and tactile depth of the physical panels.

Style

Artistic, Vertical, Clean, Minimalist

Techniques

Typography, 3D render / CGI

Color

Pure White (60%)
Medium Grey (40%)

Background

Grey Seamless

Context

Advertising Campaign