Frito-Lay Lay’s 2026 World Cup, “Jump on America” 2026

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Actor Will Ferrell stars in this Frito-Lay commercial for the Lay's 2026 World Cup campaign, titled "Jump on America". The video features Ferrell driving a branded yellow truck through various landscapes, interacting with individuals including Marshawn Lynch and two horse-mounted cowboys. Throughout the journey, Ferrell pitches the World Cup and Lay's potato chips. The spot utilizes live-action technique with professional comedic delivery.