Lanvin Spring 2025 Ad Campaign 2024

About

This black-and-white profile portrait for the Lanvin Spring 2025 ad campaign was photographed by Steven Meisel and styled by Ludivine Poiblanc. Model Raquel Zimmermann is captured in a close-up profile view with her hand gently resting under her chin, featuring voluminous wavy blonde hair and a large ornate crystal ear cuff. The art direction is led by M/M Paris, with hair by Guido Palau, makeup by Pat McGrath, set design by Mary Howard, and casting by Piergiorgio Del Moro. The monochromatic aesthetic emphasizes texture, form, and dramatic lighting against a neutral background.