Lacoste Lacoste Trade Plan FW24 2024

Description

This image for the Lacoste Trade Plan FW24 project features two male models posing against a plain neutral studio background. Photographed by Linus Morales with casting by Chouaib Arif, the models Duncan Yair and Thom Voorintholt showcase classic casual apparel. The model on the left wears a camel-coloured polo shirt paired with light wash denim jeans, while the model on the right wears a white polo shirt with contrasting trim and dark trousers, holding a folded knit garment over his arm. The lighting is clean and soft, accentuating the textures of the knitwear and cotton fabrics.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign