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Brand
KFC
ProjectSAUCY

KFC SAUCY 2025

Associated creatives

Habitant Productions
Habitant ProductionsProduction
Ogilvy Miami
Ogilvy MiamiAgency / Creative
Animal Music
Animal MusicMusic / Sound

Tags

kfc advertising campaignkfc commercialsaucy campaignpeople with sauce stainsfried chicken strips

Description

This video advertisement for KFC titled SAUCY showcases a series of everyday individuals in public transport, offices, and shopping centers who all notice a small drop of sauce on their clothing. The commercial transitions between cinematic scenes of diverse people reacting to the sauce spots before culminating in a KFC restaurant where a customer enjoys fried chicken strips tossed in sauce. The spot features professional lighting, varied locations including transit buses and office workspaces, and natural character expressions.