Brand
ProjectHOLIDAY

Kevin Murphy HOLIDAY 2024
Associated creatives
Tags
Description
This product campaign image for the Kevin Murphy HOLIDAY project showcases three skincare and body care tubes arranged dynamically across abstract geometric display props. Art directed by Zane Ruyssenaers with prop styling by Jacqui Erskine and photography by O'Rourke & Gates, the composition features body lotion, body wash, and body polish tubes in varying shades of blue and white. The props include a rounded arch form and layered blocks in complementary blue tones. Clean lighting and sharp angles create a modern commercial aesthetic against a seamless blue background.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
3D render / CGI
Industries
Haircare
Color
Sky Blue (50%)
Pure White (50%)
Background
Solid Colour
Context
Advertising Campaign