Katinka Herbert, Photographer, London
Associated creatives
Tags
Description
This advertising campaign image, photographed by Katinka Herbert in London, features a fishmonger standing behind a fresh fish display counter filled with ice and seafood. The central figure wears a white coat, a vibrant yellow waterproof apron, and a matching hat, proudly holding a fish in one hand and a knife in the other. The background consists of a light-colored tiled brick wall with hanging octopuses and chalkboard signage listing prices. Bold white promotional text is overlaid on the left side of the composition. The lighting is bright and even, highlighting the textures of the fresh catch and the glossy surfaces of the display.
Style
Horizontal, Commercial, Clean
Industries
Banking
Color
Burnt Orange (50%)
Pure White (50%)
Background
Retail Store
Context
Advertising Campaign