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Kate Moss crouching with a Gucci monogram tote bag and matching patterned high boots against a monogram background.

Gucci Gucci 2026 Bag Campaign 2026

Associated creatives

Tags

Description

Fashion campaign photograph featuring supermodel Kate Moss crouching in front of a Gucci monogram patterned wall. She wears matching over-the-knee monogram canvas boots with high stiletto heels and carries a large monogram tote bag detailed with brown leather trim and the green and red web stripe. The composition is lit with direct, high-contrast studio flash, accentuating smoky eye makeup, flowing blonde hair, and oversized gold interlocking logo earrings. The iconic Gucci typography is overlaid across the center of the frame.

Style

Vertical, Commercial, Polished, Warm

Techniques

Hard Light, Typography

Industries

Luxury Fashion Houses

Color

Beige (60%)
Espresso (20%)

Background

Typographic

Context

Advertising Campaign