Karl Lagerfeld KARL LAGERFELD JEANS SS' 2025 2025

Description

This image is part of the Karl Lagerfeld Jeans SS 2025 project, captured by photographer Mitchell O'Neil with casting by Michiel van Maaren. It features two models standing side-by-side in a minimal studio setting against a neutral grey backdrop. To the left, a vertical stack of retro television monitors displays repeated video frames. The male model on the left wears a white button-down shirt, matching white trousers, and sneakers with blue accents. The female model on the right wears a cropped blue denim jacket and wide-leg fringe-hem jeans with sandals. Bold white sans-serif typography reading KARL LAGERFELD JEANS is layered across the center of the frame. The lighting is clean and even, characteristic of contemporary commercial fashion studio photography.

Style

Vertical, Commercial, Warm, Clean

Techniques

High-key

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign