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BrandKaldor Public Art Projects
ProjectBrand Identity
Two monochrome exhibition posters for Making Art Public by Kaldor Public Art Projects, featuring minimalist typography and inset images

Kaldor Public Art Projects Brand Identity 2020

Associated creatives

MAUD
MAUDGraphic Design

Tags

exhibition posterskaldor public art projectsmaking art public postersminimalist typographyposter designexhibition posterart posters

Description

Two monochromatic exhibition posters created by MAUD for Kaldor Public Art Projects titled Making Art Public: 50 years of Kaldor Public Art Projects. The layout utilizes stark minimalist typography arranged with clean grid lines and rectangular photographic inset frames. The left poster is presented in black text on a white background, while the right version appears as an inverted white-on-black layout. Event details specify dates, times at the Art Gallery of New South Wales, and historical project credits including Christo and Jeanne-Claude and Gilbert and George.

Style

Horizontal, Commercial, Monochrome, Minimalist

Techniques

Typography

Color

Pure White (50%)
Jet Black (50%)

Background

Solid Colour

Context

Advertising Campaign, Editorial