Brand
ProjectBrand Identity

KaDeWe Brand Identity 2025
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Description
A hand wearing a white ruffled blouse reaches for the curved handle of an oval silver serving tray containing five individually wrapped pralines. Beside the tray stands a tall rectangular KaDeWe praline box with pink and yellow block typography. The composition is set against a metallic surface and a soft golden fabric backdrop. Studio lighting highlights the reflective surfaces of the tray and packaging.