BrandCalvin Klein
Project'Denim' 2025 Ad Campaign
Mert Alas and Marcus Piggott, Photographer, New York
Associated creatives
Tags
Description
The image features Jungkook from BTS posing on the floor of a vibrant, deep-red hotel-style hallway. He leans against a wall while wearing a coordinated ensemble consisting of a dark denim jacket and matching trousers, both adorned with a subtle geometric print. The lighting is heavily saturated in warm red tones, creating a stark and cinematic atmosphere. A bright overhead light casts a focused glow on the carpet near his hand. The perspective is slightly angled, emphasizing the long corridor and the model's reclined posture.
Style
Commercial, Cinematic
Techniques
Natural light
Industries
Streetwear