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  • ·Joseph F/W 2025 Campaign with Vilma Friedlander
Model Vilma Friedlander wearing a black and ochre shearling coat and oversized mittens for the Joseph campaign.

Joseph Joseph F/W 2025 Campaign 2025

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Model Vilma Friedlander poses in an architectural interior for the Joseph F/W 2025 campaign, photographed by Charlotte Stouvenot. She leans against a metal railing wearing a structured coat featuring black leather, ochre yellow shearling fur, and oversized colour-blocked shearling mittens in cream and black. Her straight blonde hair frames her face beneath a dark leather hood with pale bleached eyebrows and a neutral expression. Soft daylight illuminates the subject against a diffused slatted architectural window background, with the white JOSEPH logo emblazoned across the centre.