Brand

Various Campaigns JOICO - 50th Anniversary Campaign 2025
Associated creatives
Tags
Description
This portrait for the JOICO 50th Anniversary Campaign features a smiling model with voluminous red curly hair and polished makeup by Jasmin Winnie Stephen. She wears a structured lime green blazer against a neutral, warm background. The lighting is soft and flattering, highlighting her expression and the texture of her hair. The campaign image was captured by photographer Randy Tran, showcasing vibrant beauty styling.
Style
Vertical, Commercial, Warm, Clean
Techniques
Soft Light
Industries
Haircare
Color
Lime (70%)
Background
White Seamless
Context
Advertising Campaign