Logo
  • Home
  • ·Media
  • ·JOICO 50th Anniversary Campaign portrait with red curly hair
Smiling model with voluminous red curly hair wearing a lime green blazer against a warm neutral background

Various Campaigns JOICO - 50th Anniversary Campaign 2025

Associated creatives

Tags

Description

This portrait for the JOICO 50th Anniversary Campaign features a smiling model with voluminous red curly hair and polished makeup by Jasmin Winnie Stephen. She wears a structured lime green blazer against a neutral, warm background. The lighting is soft and flattering, highlighting her expression and the texture of her hair. The campaign image was captured by photographer Randy Tran, showcasing vibrant beauty styling.

Style

Vertical, Commercial, Warm, Clean

Techniques

Soft Light

Industries

Haircare

Color

Lime (70%)

Background

White Seamless

Context

Advertising Campaign