Jo Malone Veggies 2026
Associated creatives
Tags
Description
Captured by photographer Toby Coulson for the Veggies project with brand Jo Malone, this editorial image features a model in a grassy field outdoors. The model wears a ruffled polka dot dress, knee-high boots, and a sculptural animal-ear headpiece while smiling and pushing a weathered wooden wheelbarrow. A massive, oversized orange gourd sits inside the wheelbarrow as the central prop. The natural daylight illuminates the rural meadow setting with tall grasses and distant trees under an overcast sky.
Style
Editorial, Lifestyle, Vertical
Techniques
Analogue / film, Natural light
Color
Pure White (50%)
Jet Black (30%)
Rust (20%)
Background
Meadow
Context
Advertising Campaign, Editorial