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BrandJil Sander
ProjectFall 2026 Ad Campaign
Model Daisuke Ueda in a black tailored jacket against amber and blue panels for Jil Sander.

Jil Sander Fall 2026 Ad Campaign 2026

Associated creatives

Simone Bellotti
Simone BellottiJil Sander Creative Director
Frey & Barth
Frey & BarthAgency
Carina Frey & Stefanie Barth
Carina Frey & Stefanie BarthArt Direction
Moni Haworth
Moni HaworthPhotographer/Director
Edie Campbell
Edie CampbellModels
Daisuke Ueda
Daisuke UedaModels
Charlotte Collet
Charlotte ColletStylist
Hella Keck
Hella KeckSet Designer
“If This Is Hell” by Space Afrika ft. Deuén
“If This Is Hell” by Space Afrika ft. DeuénOriginal Music

Tags

daisuke uedaeast asian manman in black jacketblack jackettailored jacket

Description

Model Daisuke Ueda appears in the Jil Sander Fall 2026 Ad Campaign photographed by Moni Haworth, with art direction by Carina Frey and Stefanie Barth, set design by Hella Keck, and styling by Charlotte Collet. Daisuke is captured in a three-quarter profile wearing a structured black collared jacket. Behind him, translucent amber and cool blue partition screens stand beneath a sheltered industrial roof structure. The lighting provides gentle diffusion across his features while keeping deep contrast across the dark tailored silhouette.

Style

Vertical, Commercial, Moody

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Off-Black (70%)

Background

Set-dressed

Context

Advertising Campaign