Vogue, Genesis Ji Won Choi 2024

Description

Fashion designer Ji Won Choi is featured in a collaborative campaign video for Vogue and Genesis, showcasing her creative process alongside the Genesis G90 luxury automobile. The video captures Choi entering the white luxury vehicle, interacting with its interior features, and riding comfortably in the spacious brown leather backseat while wearing a striking blue and white patterned plaid suit. Throughout the sequence, scenes alternate between exterior shots of the modern vehicle on city streets and close-ups of interior details, touchscreen navigation, and the designer's expressive profile. Produced by SEE ME Creative, the spot highlights modern automotive design and personal creative inspiration.