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Brand
Self-Portrait
ProjectPortraits Of Irina 2025 Campaign
Irina Shayk wearing a black coat with a fur collar while drinking iced boba tea with a straw in front of a glass building.

Self-Portrait Portraits Of Irina 2025 Campaign 2025

Associated creatives

Han Chong
Han ChongDesigner
Sharna Osborne
Sharna OsbornePhotographer
Sharna Osborne
Sharna OsborneDirector
Mel Ottenberg
Mel OttenbergFashion Editor/Stylist
Tom Wright
Tom WrightHair Stylist
Thomas De Kluyver
Thomas De KluyverMakeup Artist
Lauren Michelle Pires
Lauren Michelle PiresManicurist
Danny Hyland
Danny HylandSet Designer
Irina Shayk
Irina ShaykModel

Tags

irina shaykirina shayk drinking boba teawoman drinking boba teawoman in black coatblack coat with fur collarblack coatfur collarbubble tea cupboba teaiced tea

Description

Model Irina Shayk holds a plastic cup of iced bubble tea with a clear straw in a campaign image for Self-Portrait's Portraits Of Irina 2025 series, photographed and directed by Sharna Osborne. She wears a black tailored coat with a textured fur collar, styled by Mel Ottenberg with hair by Tom Wright and makeup by Thomas De Kluyver. The vertical composition is set against the mirrored glass facade of an urban building, featuring a diffused, lo-fi aesthetic and bold white typography displaying the brand name across the center.

Style

Vertical, Commercial, Desaturated, Cool

Techniques

Soft Light

Industries

Designer Fashion

Color

Off-Black (60%)
Beige (20%)

Background

Commercial Office

Context

Advertising Campaign