Description

This commercial spot for Instacart features a woman at home watching an animated scene of Shrek on television before using the Instacart smartphone app to order ingredients for butternut squash risotto. The video transitions between close-ups of the mobile app interface, unpacking a green Instacart grocery bag filled with fresh produce, and cooking steps including chopping squash, stirring rice, and plating the finished dish. Warm indoor lighting illuminates the kitchen and living room setting throughout the sequence, highlighting culinary preparations and grocery delivery convenience.