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Brand
Instacart
ProjectChoose Your Bananas (Super Bowl LX)

Instacart Choose Your Bananas (Super Bowl LX) 2026

Associated creatives

Squeak E Clean Studios
Squeak E Clean StudiosMusic / Sound
BBDO + MacCann New York
BBDO + MacCann New YorkAdvertising Agency
Matt Blitz
Matt BlitzAgency Producer
MJZ
MJZProduction
Spike Jonze
Spike JonzeDirector
Chris Clark
Chris ClarkManaging Director
Anna Garcia Lascurain
Anna Garcia LascurainProducer
Chris Nungary
Chris NungaryDesigner
Elle Graham
Elle GrahamProduction Assistant
Final Cut
Final Cut

Tags

singers on stagesingersstagegreen stage outfitsgreen outfitsoutfitsmicrophonesretro music performancemusic performanceperformance

Description

This video commercial for Instacart titled Choose Your Bananas, directed by Spike Jonze for the Super Bowl, features a retro variety show performance on a brightly lit stage. Performers dressed in matching green stage outfits sing into microphones while backup dancers and a band perform behind them. The stage features illuminated geometric backdrops and theatrical spotlights, capturing a vintage 1970s television aesthetic. The production credits include MJZ as the production company, Squeak E Clean Studios for music and sound, and BBDO and McCann New York as the advertising agency.