Brand
ProjectTree
Impossible Foods Tree 2023
Associated creatives
Tags
Description
This video piece for the Impossible Foods project 'Tree' features a close-up perspective of a doll hand gently interacting with nature. The footage captures the small hand reaching toward a delicate pink blossom, then pressing against textured tree bark and brushing green foliage. Natural daylight illuminates the outdoor scenes, creating soft depth of field across the blooming tree background. Text overlay highlights environmental messaging related to plant-based food production.