INNOCEAN Worldwide, Agency / Creative,

Description

This animated advertising video created by Studio AKA for Hyundai features minimalist 2D illustrations and typography exploring humorous questions about time. The sequence opens with text questioning the duration of a free diver's breath, followed by a blue octopus holding a diver before transitioning to a skydiving scenario. The flat art style uses pastel background tones and simple vector shapes to maintain a clean, engaging narrative throughout the commercial.