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BrandHype Beachwear
ProjectBrand Identity
An open white presentation box lined with branded tissue paper resting on a curved beige pedestal in a minimalist interior setting.

Hype Beachwear Brand Identity 2021

Associated creatives

U.I.WD.
U.I.WD.Graphic Design
Bruno Castanheira
Bruno CastanheiraPhotography
Fran
FranPhotography

Tags

white presentation boxpresentation boxwhite boxbranded tissue papertissue paperproduct packaging

Description

This product photography piece showcases the brand identity for Hype Beachwear, captured by photographers Bruno Castanheira and Fran with graphic design by U.I.WD. The composition features an open white rectangular presentation box filled with crumpled white tissue paper, which is also laid out flat on the curved beige platform below. The tissue paper displays repeating typographic branding elements. The minimalist studio setting uses soft, even lighting to highlight the clean lines and neutral tones of the packaging design.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Beige (50%)

Background

Set-dressed

Context

E-commerce / Product