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  • HUGO SS25 Campaign 2025 - image 460614
BrandHUGO
ProjectHUGO SS25 Campaign
Woman with long hair wearing a black tank top and khaki pants squatting outdoors in front of a cactus plant on a sunny day.

HUGO HUGO SS25 Campaign 2025

Associated creatives

Théo de Gueltzl
Théo de GueltzlPhotographer
Stefanie Klopf
Stefanie KlopfFashion Editor/Stylist
Stephan Dimu
Stephan DimuArt Director
Gloria Rico
Gloria RicoMakeup Artist
Rubén Mármol
Rubén Mármol
Monika Domarke
Monika DomarkeCasting Director
Daniela Echeverri
Daniela EcheverriProducer
Cristi Haina
Cristi HainaModel
Jeranimo van Russel
Jeranimo van RusselModel
Louis Baines
Louis BainesModel
Meg Dmitruk
Meg DmitrukModel

Tags

womankhaki pantstank topsquattingcactuslong hair

Description

A young woman with long, wavy brown hair and fair skin is squatting outdoors. She wears a black tank top, khaki pants, and colorful sneakers. The woman is resting her head on her hand. In the background, a large green cactus plant with needles is visible. The environment appears to be arid or desert-like. The lighting suggests it is daytime with ample sunlight. The composition is a medium shot with a natural and relaxed pose, the woman is smiling slightly, creating a serene and calm mood.