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Houst brand identity logo painted black on a white brick wall with a blurred person walking past

Houst Brand Identity 2020

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Description

A graphic wall mural for the Houst brand identity features bold black shapes painted onto a white painted brick wall. White block lettering spells out Houst prominently within a large speech-bubble-like graphic element. In the foreground on the left, a person is captured in motion with noticeable blur as they walk past the wall. The composition uses high contrast between the painted black signage and the clean white brick texture of the background. The branding project was designed by Ragged Edge.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Jet Black (50%)
Pure White (50%)

Context

Advertising Campaign