Brand
ProjectChicago Timelapse
HomeGoods Chicago Timelapse 2026
Associated creatives
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Description
A nighttime timelapse video captures the installation of giant oversized home decor items across an urban public plaza in downtown Chicago. Sculptures representing a massive frying pan, a large modern dome lamp, and a striped cocktail shaker are erected against the lit city skyline. Rapid close-up cutaways highlight oversized HomeGoods retail price tags with comparison prices and scannable QR codes. Crews and scissor lifts assemble the outdoor commercial installations on the stone pavement under artificial streetlights.