HOFF Brand Identity 2021

Description

This commercial image created for HOFF features a model captured from behind while kneeling on a sculptural textured prop against a solid vibrant orange background. The subject wears a glossy green textured jacket paired with light blue ribbed socks and sneakers with distinctive blue patterned soles. The clean studio lighting highlights the textures of the apparel and the sculptural wood-grain prop. Graphic design is credited to Naranjo-Etxeberria and copywriting to Álvaro Talarewitz.

Style

Editorial, Vertical, Saturated, Clean

Industries

Footwear

Color

Background

Solid Colour

Context

Advertising Campaign