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Brand
H&M
ProjectH&M Studio F/W 24 Lookbook
Model Loli Bahia looking over her shoulder wearing a textured metallic ribbed turtleneck sweater against a plain white background.

H&M H&M Studio F/W 24 Lookbook 2024

Associated creatives

Karim Sadli
Karim SadliPhotographer
Emelie Engstrand
Emelie EngstrandArt Director
Loli Bahia
Loli BahiaModel

Tags

loli bahiametallic turtleneck sweatermetallic knit sweaterknit turtleneck sweaterribbed knit sweatermetallic sweaterturtleneck sweaterhigh neck sweater

Description

Model Loli Bahia is captured in a close-up portrait for the H&M Studio F/W 24 lookbook, photographed by Karim Sadli with art direction by Emelie Engstrand. She wears an oversized, high-neck ribbed sweater crafted from textured, metallic silver yarn pulled high around her jawline. Bahia glances back over her shoulder with a focused, subtle gaze against an even, bright white studio backdrop. The lighting is diffused and soft, accentuating the tactile weave and glimmer of the knitwear.