Brand
ProjectH&M Studio F/W 24 Lookbook

H&M H&M Studio F/W 24 Lookbook 2024
Associated creatives
Tags
Description
Model Loli Bahia is captured in a close-up portrait for the H&M Studio F/W 24 lookbook, photographed by Karim Sadli with art direction by Emelie Engstrand. She wears an oversized, high-neck ribbed sweater crafted from textured, metallic silver yarn pulled high around her jawline. Bahia glances back over her shoulder with a focused, subtle gaze against an even, bright white studio backdrop. The lighting is diffused and soft, accentuating the tactile weave and glimmer of the knitwear.
Style
Editorial, Vertical, Clean, Tactile
Techniques
Soft Light
Industries
High Street Fashion
Color
Silver (metallic) (60%)
Off-Black (30%)
Background
White Seamless, Residential Building
Context
Lookbook

