H&M H&M Move Summerwear 2025

Description

This commercial campaign image for H&M Move Summerwear, photographed by Boe Marion with hair styling by Nikola Grozdic, makeup by Marina Andersson, and featuring model Olivia Aarnio, presents a full-length rear view of a female model standing against a textured concrete wall and dark floor. She is wearing a fitted grey sports bra, matching high-waisted grey leggings, a black baseball cap, and athletic sneakers, while holding a dark water bottle in one hand. The lighting is soft and neutral, highlighting the athletic apparel and clean studio setting.