Logo
  • Home
  • ·Media
  • ·HM Move Summerwear athletic apparel editorial portrait
Brand
H&M
ProjectH&M Move Summerwear
Model seated on a bench wearing grey athletic sports bra and leggings with sneakers against a concrete wall

H&M H&M Move Summerwear 2025

Associated creatives

Boe Marion
Boe MarionPhotographer
Nikola Grozdic
Nikola GrozdicHair Stylist
Marina Andersson
Marina AnderssonMakeup Artist
Olivia Aarnio
Olivia AarnioModel

Tags

woman wearing sports brasports bragrey sports brawoman in grey leggingsgrey leggingsleggingsathletic sneakerssneakerstrainersseated womanwoman

Description

This portrait for H&M Move Summerwear features a model seated on a dark bench, wearing a grey sports bra, matching grey leggings, and trainers. The model poses against a textured grey concrete wall under soft, even studio lighting. The athletic apparel is captured with a clean, contemporary finish, highlighting the minimalist aesthetic of the activewear campaign. Shot by photographer Boe Marion with hair styling by Nikola Grozdic and makeup by Marina Andersson.