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  • H&M Move Renew Campaign 2025 - image 371886
BrandH&M
ProjectH&M Move Renew Campaign
Woman in black athletic wear stretches arms to the sky on a sandy beach with ocean and rocks in the background on a sunny day.

H&M H&M Move Renew Campaign 2025

Associated creatives

Jorin Koers
Jorin KoersPhotographer
Elin Hagstrom
Elin HagstromArt Director
Tosh
ToshHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Nathan Couzins
Nathan CouzinsCasting Director
Adele Aldighieri
Adele AldighieriModel

Tags

womanathletic wearbeachstretchingyoga pose

Description

A woman in black athletic wear stands on a sandy beach with her arms raised toward the sky in a backbend pose. She wears a black sports bra and black leggings. The sky is light blue. The beach is sandy and tan. Behind her are large rocks and the ocean with gentle waves. The overall lighting is bright, suggesting a sunny day. The camera angle is at eye level and captures the full figure of the woman.