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Brand
H&M
ProjectH&M Man Tailoring
Model Erik van Gils wearing a dark textured double-breasted suit jacket over a black shirt against a neutral backdrop.

H&M H&M Man Tailoring 2025

Associated creatives

Begum Yetis
Begum YetisPhotographer
Daniil Kudryavtsev
Daniil KudryavtsevFashion Editor/Stylist
Erik van Gils
Erik van GilsModel

Tags

erik van gilsmodel erik van gilscharcoal double breasted blazerdouble breasted blazercharcoal blazertextured blazerman in double breasted suitman wearing suitman in blazer

Description

Model Erik van Gils poses for the H&M Man Tailoring collection photographed by Begum Yetis with styling by Daniil Kudryavtsev. He wears a charcoal textured double-breasted suit jacket with peak lapels layered over a dark buttoned polo shirt. The composition is a vertical close-up framed under soft, balanced studio lighting against a minimal off-white backdrop.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Menswear

Color

Charcoal (70%)
Off-Black (20%)

Background

Grey Seamless

Context

Lookbook