H&M H&M Limited Edition 2025 2025

Description

This fashion editorial image from the H&M Limited Edition 2025 project features a model posed against a clean, neutral white background. The subject wears a flowing red dress, a fitted white headscarf with dark stitching details, and large fringed earrings. She holds a smooth, reflective gold clutch close to her body. The studio lighting creates soft shadows that define the sculptural lines of the garment and accessories. Daniel Archer served as photographer, with art direction by Elin Hagstrom and makeup by Nihal Mohamed.

Style

Editorial, Vertical, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

White Seamless

Context

Advertising Campaign