Brand
ProjectHigh summer swimwear drop

H&M High summer swimwear drop 2025
Associated creatives
Tags
Description
Fashion model Neeraj Saini poses outdoors on a rocky coastal cliff overlooking the sea for the H&M High Summer swimwear campaign. He wears an unbuttoned, oversized white linen-style long-sleeve shirt paired with dark purple swim trunks and a patterned knit bucket hat. The composition uses soft natural daylight over a calm open water horizon. Styled by Daniil Kudryavtsev and photographed by Paolo Steve, the full-length portrait highlights relaxed summer menswear.
Style
Vertical, Commercial
Techniques
Natural light
Industries
Swimwear
Color
Off-White (50%)
Plum (30%)
Background
Rocky Coast
Context
Advertising Campaign
