Brand
ProjectSeason F/W 2025

H&M Season F/W 2025 2025
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Description
A studio portrait for H&M Season F/W 2025, photographed by Mark Kean with art direction by Marcus Söder. The male model stands facing forward with hands in his pockets, wearing an oversized dark grey double-breasted pinstripe blazer paired with wide-leg dark trousers, a white crewneck undershirt, and a white baseball cap featuring a green letter 'C'. The scene is lit with even, diffused studio soft light against a clean, neutral grey seamless backdrop.




