H&M H&M Feb 2024 Lookbook 2024

Description

Photographed by Paulo Almeida with art direction by Elin Hagstrom, model Raynara Negrine reclines outdoors on a white terrace for the H&M February 2024 lookbook. The monochrome composition captures her resting on one elbow against a low white wall, with a calm ocean stretching across the horizon. She wears a two-piece ensemble featuring a bold zebra-stripe pattern, comprising a sleeveless crop top and matching patterned bottoms. Hard sunlight casts sharp geometric shadows across the white surfaces, accentuating the high-contrast graphic pattern against the minimalist coastal architecture.

Style

Editorial, Horizontal, Monochrome, Minimalist

Techniques

Hard Light

Industries

High Street Fashion

Color

Background

Ocean

Context

Lookbook