Brand
ProjectEDITION Collection - Petals

H&M EDITION Collection - Petals 2024
Associated creatives
Tags
Description
Model Liz Kennedy poses for the H&M EDITION Collection - Petals campaign photographed by Carlos Garcia. She wears a lightweight, pleated off-white maxi dress decorated with soft watercolor floral petals in shades of blush pink and peach. Seated on a pale chair against a bright, minimalist studio backdrop, she leans forward with her hand resting beneath her chin in a relaxed, contemplative pose. Soft frontal lighting highlights the delicate sheer texture of the bodice and the fluid draping of the skirt.
Style
Editorial, Vertical, Pastel, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Off-White (60%)
Blush (30%)
Background
White Seamless
Context
Advertising Campaign

