H&M H&M Corporate Cosplay S/S 2025 2025

Description

Captured by photographer Carlijn Jacobs for H&M Corporate Cosplay, this fashion image features a model in a vibrant red dress with dramatic, billowing fabric caught mid-air. The subject stands on a tiled patio beside a swimming pool, with a modern glass and steel building visible in the background under a clear blue sky. Fashion editor and stylist Katie Burnett curates the look, complemented by set design from Heath Mattioli. Natural sunlight casts sharp shadows across the ground, emphasizing the rich textures and bold crimson tones of the garment.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Rooftop

Context

Advertising Campaign