Brand
ProjectHermès F/W 25 Show Teaser

Hermes Hermès F/W 25 Show Teaser 2025
Associated creatives
Tags
Description
This black-and-white editorial image captures model Lulu Tenney for the Hermes F/W 25 Show Teaser project. Photographed by Drew Vickers with creative direction by Charles Levai and Kevin Tekinel, the composition features a woman wearing a structured dark leather coat within an architectural concrete interior with hard directional lighting. Styling is by Jodie Barnes, with hair by Gary Gill and makeup by Gregoris Pyrpylis. The aesthetic relies on strong shadows, clean lines, and high-contrast monochrome tones.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (100%)
Background
Concrete Texture
Context
Advertising Campaign




