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Model in leather jacket and cap with scarf tied around neck standing against industrial steel bridge structure

Hermes Hermes FW25 Chapter 2 Teaser Campaign 2025

About

This image from the Hermes FW25 Chapter 2 Teaser Campaign features a model posing against the geometric framework of an industrial bridge under a clear blue sky. The subject wears a brown leather jacket layered over a lavender garment, accented with a vibrant orange sweater tied around the waist and a black cap with a patterned scarf wrapped around the neck. Natural daylight illuminates the scene, highlighting the textures of the leather and knitwear against the cold steel of the background architecture.

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Background

Bridge

Context

Advertising Campaign