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ProjectPineapple

Hennessy Pineapple 2025

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Description

This video piece for the Hennessy Pineapple project, created by Wieden+Kennedy Amsterdam, showcases a series of relaxed outdoor scenes near a tennis court. Characters are depicted lounging on comfortable chairs, pouring cognac from Hennessy bottles, and blending fresh pineapples and ingredients. The cinematography features natural lighting and crisp exterior locations, capturing stylish attire and leisurely social moments. The overall tone is relaxed and atmospheric, highlighting brand elements through polished commercial direction.