BrandHelmut Lang
ProjectHelmut Lang Pre-Fall 2026

Helmut Lang Helmut Lang Pre-Fall 2026 2026
Associated creatives
Tags
Description
This portrait for the Helmut Lang Pre-Fall 2026 collection features model Ahmed Richards seated on a minimalist white sofa. He wears a textured grey ribbed knit sweater layered over a white t-shirt, paired with relaxed light trousers. Captured by photographer Johnson Lui with art direction by Becca Thandi Halev and styling by Clare Byrne, the image employs soft natural lighting to create a clean, modern aesthetic.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Medium Grey (50%)
Pure White (50%)
Background
White Seamless
Context
Lookbook

