BrandHelmut Lang
ProjectHelmut Lang Pre-Fall 2026

Helmut Lang Helmut Lang Pre-Fall 2026 2026
Associated creatives
Tags
Description
A vertical diptych photograph from the Helmut Lang Pre-Fall 2026 collection, shot by Johnson Lui with art direction by Becca Thandi Halev and styling by Clare Byrne. The model wears a monochromatic camel ensemble comprising an oversized cropped jacket with a high collar and matching relaxed trousers. The top panel presents a front-facing three-quarter pose, while the lower panel captures the back view detailing the garment's vents and clean structure. The subject stands against a row of large, bright backlit windows behind a minimalist white modular sofa.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Designer Fashion
Color
Camel (80%)
Context
Lookbook

