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Hellmann's Mayo Cat 2024

About

This commercial video for Hellmann's titled Mayo Cat features a blonde woman standing in a kitchen with a talking cat, discussing how to use leftover ingredients. The cat surprises the woman by speaking, leading to a series of comedic scenarios including a talk show appearance and a book signing event. The production showcases polished cinematic lighting, kitchen environments, and humorous narrative moments. Hellmann's Real Mayonnaise jars are featured prominently throughout the scenes as the solution for leftover food. The video was created with production support from Furlined and post-production by Framestore New York.

Brand

Project

Keywords

Credits

Mindshare
Media
Edelman US
PR
U-Studio
Agency / Creative

Styles

Industries

Background

Kitchen

Context

TVC / TV Commercial