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Hellmann's BBQ 2024

About

This commercial video for the Hellmann's BBQ project features a live white chicken wearing a stylish blue bow tie standing beside a picnic table. On the table, which is covered in a blue and white checkered cloth, rests a bottle of Hellmann's mayonnaise alongside grilled corn on the cob. The outdoor setting includes a brick wall and green grass in the background under natural daylight. Text overlay at the top reads BBQ vibes are on fire. The scene captures a playful and humorous tone for the brand campaign.

Brand

Hellmann's

Project

Hellmann's BBQ 2024

Keywords

white chicken wearing bow tiewhite chickenchicken wearing bow tiebow tiehellmanns mayonnaise bottlemayonnaise bottlehellmanns bottlecorn on the cobcorn

Credits

Edelman Canada
PR

Styles

HorizontalCommercialPlayful

Techniques

Natural light

Industries

CPG / Packaged Food

Background

House

Context

Advertising Campaign
TVC / TV Commercial
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