ProjectSpring 2024 Ad Campaign

Heaven by Marc Jacobs Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Captured by photographer Zamar Velez, this image from the Spring 2024 ad campaign for Heaven by Marc Jacobs features Grimes posing against a dark background while holding a small flame in her outstretched hand. She wears a graphic t-shirt with cat illustrations, with her exceptionally long blonde hair styled with pale ribbons by Evanie Frausto. Makeup is by Karina Milan, Lottie, and Miguel Ramos, with production by Alycia Cohen under creative direction by Ava Nirui. The shot uses direct flash lighting that creates sharp shadows against the night setting, emphasizing the casual yet surreal mood of the styling.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Light Grey (30%)
Blush (20%)
Background
Night Sky
Context
Advertising Campaign
