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  • ·Heattech thermal wear advertising campaign by Takuya Sugawara
Man and woman wearing black long-sleeve thermal tops against a blurred cityscape background with fiery abstract overlays

Takuya Sugawara, Hair Stylist, New York

Associated creatives

Tags

Description

This commercial campaign image features a man and a woman standing prominently in the foreground against an expansive urban cityscape. Both models wear fitted black long-sleeve thermal tops, with hair styled cleanly. Behind them, large translucent profile silhouettes glow with warm orange and yellow thermal energy patterns, creating a striking contrast against the pale blue sky and distant city skyline. On the left side, a branded label displays the word Heattech with a grid design. The composition is horizontally oriented, utilizing studio lighting blended seamlessly with digital visual effects.

Style

Horizontal, Commercial, Warm, Clean

Techniques

VFX / visual effects

Industries

High Street Fashion

Color

Jet Black (100%)

Background

Street

Context

Advertising Campaign