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BrandHeartland Town Centre
ProjectBrand Identity
Two rectangular cards on a black background featuring purple and dark green branding for Heartland Town Centre by Vanderbrand.

Heartland Town Centre Brand Identity 2022

Associated creatives

Vanderbrand
VanderbrandGraphic Design

Tags

brand identityheartland town centrebranding cardsgraphic designvanderbrand

Description

This graphic design piece presents the brand identity for Heartland Town Centre, developed by Vanderbrand. Two rectangular cards are displayed side by side against a solid black background. The left card features a light purple surface with the dark green word Heartland centered. The right card features a dark green surface with centered text reading Welcome back to Heartland, Oliver alongside smaller descriptive text. The presentation showcases clean typography and sophisticated colour blocking.

Style

Artistic, Horizontal, Clean, Minimalist

Techniques

Typography, Vector

Color

Lavender (50%)
Forest Green (50%)

Background

Black Seamless

Context

Advertising Campaign