Alaïa Alaïa Summer/Fall 2026 Archetypes Ca ... 2026

Description

Hailey Bieber poses leaning against a wide glass and steel table for the Alaïa Summer/Fall 2026 Archetypes campaign, creative directed by Pieter Mulier and photographed by Tyrone Lebon. Styled by Aleksandra Woroniecka, she wears a form-fitting chartreuse yellow-green sleeveless gown with a high mock neckline, dramatic twin front slits, and draped panels. The minimal studio interior setting features clean white walls and a smooth grey concrete floor, emphasizing the sharp structural styling, delicate gold earrings, and white strappy thong sandals.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign