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  • ·Alaia Summer Fall 2026 campaign by Tyrone Lebon
Model Hailey Bieber lying down with a cream leather shoulder bag for Alaia, photographed by Tyrone Lebon.

Alaïa Alaïa Summer/Fall 2026 Archetypes Ca ... 2026

Associated creatives

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Description

Model Hailey Bieber poses horizontally against a minimalist neutral backdrop in this campaign image for Alaia. She rests her hand gently on a pale cream leather shoulder bag resting on a reflective surface that casts soft shadows. Her gaze is directed thoughtfully toward the camera, complemented by natural makeup and sleek pulled-back hair. The shot is captured by photographer Tyrone Lebon with creative direction by Pieter Mulier, emphasizing clean lines and understated luxury.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Bags & Accessories

Color

Cream (60%)
Butter (40%)

Background

White Seamless

Context

Advertising Campaign